Win a 2026 Harley-Davidson + A Trip to Sturgis

Hey Pappy Campers,

Rolling Sturgis to Milwaukee is officially underway, and this year we’re giving riders more chances to win than ever before.

One lucky winner will ride away on a brand-new 2026 CVO Street Glide Limited.

Another winner will take home a 2026 Road Glide Limited. But that’s just the beginning.

We’re also giving away:
• Two $5,000 cash prizes
• Ten trips for two to the 86th Sturgis Motorcycle Rally
• Trips to Milwaukee
• Bertello Pizza Ovens
• Dean Guitars
• Rolling USA swag bags
• And more surprises along the way

The road to Sturgis starts at your participating Harley-Davidson dealership. Register, collect keywords, check in during dealership visits, and keep stacking entries throughout the summer.

The more you ride. The more you visit. The more chances you have to win. Register now – July 31st, 2026.

Access into the Full Throttle Saloon bar and inside stage is free. PLEASE NOTE that a ticket and/or event wristband will be required for entry into all concerts on the Main Stage at all times.

Side Stage – Pit Pass
Front-of-stage pit access, side stage viewing, private restrooms, snacks (6–7:30 PM), 3 drink tickets, VIP bar access, and complimentary water & soft drinks. Standing room only.

VIP
Premium viewing area with a direct line of sight to the stage and convenient access points. A prime experience for dedicated fans. Standing room only.

Bridge Section
Elevated bridge access with sweeping views of the main stage and grounds. All three bridges are combined for 2026 for one unified bridge experience. Standing room only.

General Admission
Classic, high-energy concert atmosphere with access to the primary viewing field. Portions of the area feature covered, shaded canopy. Standing room only.

Pappy Hoel Campground offers 600 acres of rally camping just steps away from the Full Throttle Saloon, including RV sites, tent camping, cabins, pool access, general store, and more.