Tag Archives: Brittney Olsen

Custom Culture Pavilion at AIMExpo Presented by Nationwide Celebrates The Motorcycle Customizer

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Championship of the Americas Competition Returns,
Brittney Olsen Named Custom Culture Ambassador
IRVINE, Calif. (April 12, 2017) – The American International Motorcycle Expo presented by Nationwide (AIMExpo) announced the return of the highly popular Custom Culture Pavilion to the 2017 show, taking place this September 21-24 from the Greater Columbus Convention Center in Columbus, Ohio. Custom Culture at AIMExpo is designed to attract young enthusiasts and provide an exhibit area for aftermarket manufacturers of custom products, performance engine components and lifestyle apparel. The pavilion will also feature the Championship of the Americas custom bike build-off and the interactive “Artisan’s Row.” For 2017, antique motorcycle racer Brittney Olsen has been named the Custom Culture ambassador.
2For the third year, AIMExpo presented by Nationwide will host the Championship of the Americas (CofA) bike build-off, an AMD World Championship of Custom Bike Building qualifying event. With each year the bikes continue to impress the crowds that flood the aisles of the show, and last year’s entries were no exception. In addition to the established Freestyle, Street Custom, Retro Custom and Performance Custom classes, new awards will be given to best bobber, café, chopper and tracker that “Trended” across social media.  With the new location of this year’s show within 50% of the United States population, the quality and quantity of builds showcased in the 2017 Championship of the Americas competition will be the best-of-the-best from North America.

In addition to the CofA bike build-off, the Custom Culture Pavilion will feature exhibitors that have embraced the custom lifestyle. Skidmark Garage, a 10,000 sq. ft. community motorcycle garage in Cleveland, will host the Skidmark Garage Showcase & Lounge, a marquee showcase in the pavilion that will provide an engaging area for attendees and builders to mingle, take photos and share dreams. The “Artisans Row” will showcase talent of industry craftsmen and craftswomen in a variety of fields including photography, tattooing, leather work, pinstriping, metal work and even kids face painting.

3With the Custom Culture Pavilion bustling with activity throughout the four-day show, attendees will have a chance to meet and talk with the 2017 Custom Culture ambassador Brittney Olsen. The antique motorcycle racer, who recently took top honors at the inaugural Sons of Speed race in Daytona Beach, Florida, will be on hand to share her passion for educating current and future motorcyclist about early American motorcycle racing – done through her company 20th Century Racing. Leading up to AIMExpo presented by Nationwide, Olsen will also be a spokesperson for the show and its efforts to embrace the new custom culture taking place in today’s motorcycle landscape.
4“Custom Culture at AIMExpo fulfills a request from the industry for an area where traditional V-Twin and newer genre custom products can be showcased,” said Bob Kay, Custom Culture Director. “It is quickly becoming one of the show’s highest traffic areas as we continue to develop and define what it means to be a part of the custom culture in 2017.”

Be sure to stay tuned to the AIMExpoUSA.com website and keep up to date on exciting news as it happens by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo presented by Nationwide on Facebook, and “Follow” on Twitter or Instagram: @AIMExpo.

Hear from last year’s Championship of the Americas Freestyle winner and see all the talent from the bike build off!
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About American International Motorcycle Expo presented by Nationwide
The American International Motorcycle Expo presented by Nationwide (www.aimexpousa.com) was created to serve as the catalyst to bring together industry, press, dealers and consumers in a single arena that creates a grand stage for motorcycling and powersports in the U.S. and North America, and delivers an efficient and energetic market-timed expo platform for B2B and B2C in the greater powersports industry. AIMExpo presented by Nationwide is the single most important event of its type in the North American market and has international impact within the motorcycling and powersports community. AIMExpo presented by Nationwide is produced by the Motorcycle Industry Council (www.mic.org).

About the Motorcycle Industry Council
The Motorcycle Industry Council exists to preserve, protect and promote motorcycling through government relations, communications and media relations, statistics and research, aftermarket programs, development of data communications standards, activities surrounding technical and regulatory issues, and the American International Motorcycle Expo presented by Nationwide. As a not-for-profit, national industry association, the MIC seeks to support motorcyclists by representing manufacturers, distributors, dealers and retailers of motorcycles, scooters, ATVs, ROVs, motorcycle/ATV/ROV parts, accessories and related goods and services, and members of allied trades such as insurance, finance and investment companies, media companies and consultants.

The MIC is headquartered in Irvine, California, with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Visit the MIC at www.mic.org.

About Nationwide
Nationwide, a Fortune 100 company based in Columbus, Ohio, is one of the largest and strongest diversified insurance and financial services organizations in the U.S. and is rated A+ by both A.M. Best and Standard & Poor’s. The company provides a full range of insurance and financial services, including auto, commercial, homeowners, farm and life insurance; public and private sector retirement plans, annuities and mutual funds; banking and mortgages; excess surplus, specialty and surety; pet, motorcycle and boat insurance. For more information, visit www.nationwide.com.

Nationwide, Nationwide is on your side and the Nationwide N and Eagle are service marks of Nationwide Mutual Insurance Company.

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AIMExpo 
2 Jenner, Suite 150
Irvine, CA 92618
Media Contacts
Scott Roegner – AIMExpo

Inaugural Sons of Speed Race, Boardtracking is back!

5Story by Leah Misch
Photos by Jack McIntryre and Leah Misch

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History of the Race
The Inaugural Sons of Speed race held Saturday, March 18 at New Smyrna Speedway was an epic mark in history for Daytona Bike Week. That was when Billy Lane brought back board track racing; a style of racing in which daring souls laid everything—even their lives—on the line.

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Imagine the pure adrenaline of racers in the early 1900’s riding motorized cycles needing a push start to begin the downward descent on an angled wooden race track. If this isn’t thrilling enough many bikes of this time leaked fluid on the track while riding on thin slick tires. Oh, and if that didn’t seem daring enough; don’t forget these motorcycles did not have brakes!

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In 1912, Eddie Hasha crashed while board track racing, killing himself and 5 others, while injuring 10 spectators. This gave the board tracks the nickname ‘The Murder Drome.

7The sons of speed race emblem on Billy’s bike

Prep for the Race
In preparation for Daytona’s Sons of Speed race builders worked tirelessly to have the pre-1925 motorcycles running. A practice ride left many racers making final adjustments to their motorcycle into the early morning hours of race day.

Billy works tirelessly to get motorcycles ready for race day
Billy works tirelessly to get motorcycles ready for race day

Along with the excitement of bringing back the ‘Murder Drome’, safety needed to be addressed. A well thought out safety plan was reviewed with drivers before the race. A red towel tied to a flag pole was used as a makeshift Red Flag to warn racers of hazards on the track. Xavier Muriel, who is not just the drummer for rock band Buck Cherry but also a motorcycle enthusiast said, “I’m not here to push the limits on winning, I still need two hands to drum afterwards.” No injuries occurred on the asphalt track on race day.

The Race Highlights
Brotherly love graced the track when Billy Lane, the master mind of the Sons of Speed, raced alongside his brother Warren Lane.

Brothers Billy and Warren firing up their pre-1925 motorcycles
Brothers Billy and Warren firing up their pre-1925 motorcycles

Billy commented with a beaming smile, saying the best part of the long-anticipated race was, “RIDING!”
Racers reached speeds of 60 to 70 miles per hour on their bikes. “Moonshiner” Josh Owens gained great speed during the practice round and scampered to a stop. The crowd roared as he safely stood on both feet.
One nail-biting heat saw Buzz Kanter passing Billy Lane to take the lead in a neck-in-neck competition that ended with grins of excitement. 12 “Being out there is a whole new level of racing,” he said.
In a post-race interview, Xavier Muriel who was initially hesitant of going full throttle stated, “Now I need to go home and sell 10 drum sets so I can pay for the work Billy needs to do to my next bike I’m going to race!”
How did the race end? Shelly Rossmeyer finished third on a 1915 Harley. Matt Harris finished 2nd on a 1924 Harley. And Brittany Olsen of 20th Century Racing took home the champion title—as the Daughter of Speed—on a 1923 Harley. Spectator John Marcella commented, “My vote was on Brittany the whole time; she has nerves of steel!”
Stay tuned for more excitement being brought back with board track racing from Iron Trader News! Enjoy the images below from Race Day!
Leah Misch

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