Tag Archives: 75th

By Bikers, For Bikers

By Marilyn Stemp, Iron Trader News

If you went to the Sturgis 75th – in fact, if you’ve ever gone to the Sturgis Rally – you sat in traffic, that’s a fact. But just because traffic has become a part of the Sturgis unnamedexperience, that doesn’t mean we like it. Bikers don’t want to sit in traffic, we want to ride!

What would it be worth to have a way around rally traffic? $25? $50? More? I ask because we may soon have an opportunity to buy our way out of future Sturgis rally gridlock, no kidding. We have a small window, right now, to do what bikers do best: join together for a common cause to make a difference.

There’s been talk for more than 30 years of a road connecting Exit 37 of I-90 with State Route 34. It’s a straight shot, 4.5 miles, circumventing the traffic at the other exits and meeting up with Rt. 34. This road wouldn’t only benefit bikers, either. An increase in truck traffic heading to and from North Dakota oil fields has emphasized the need as well. Veterans heading to Fort Meade, visitors and employees going to the VA Medical Center, and emergency service providers have long known that an alternate route north from I-90 would benefit residents and visitors alike.

But opposing forces have held back progress so far. Some people would rather we sit in snarled jams through downtown Sturgis, with our bike’s engines and our own tempers overheating. Why? Because they want us to stop there on the way. They worry that if there’s an option to coming through Sturgis we’ll bypass the town and they won’t get our money.

Truth be told, motorcycle riders will always go into the town of Sturgis. But here’s another truth: when people have fun they come back, and when they don’t have fun because, say, they’re stuck sitting in traffic, it leaves a negative impression and they’re far less likely to return. If Sturgis city officials were smart about it, they’d loudly and enthusiastically support the new road, knowing that freer flowing roads would produce a better overall experience for all visitors to the Black Hills, bikers included. Any money the city of Sturgis spends on legal fees fighting an alternate route is counterproductive in every possible way.

Naysayers point out the proximity of this new road to the Buffalo Chip, saying that it disproportionately benefits the Chip. There’s no denying the geography; the new road connects to route 34 right at the Chip’s entrance. But as the largest camping venue in the state, the biggest music draw at the rally and the entity that has drawn international media attention to Sturgis for decades, it’s not inappropriate. If you take an even closer look at Sturgis Rally history, a case can be made that without the Buffalo Chip the Sturgis Rally might very well have ended back in 1982 when the city ran bikers out of City Park – and the Chip welcomed them.

More than that, thousands of campers make the Chip their home during the rally, year after year. Along with the Full Throttle, Broken Spoke Campground, the Beaver Bar and other facilities east of Sturgis they generate revenue that increases funds going to state and county coffers. The Chip in particular has spent considerable resources building up the Rally over time, promoting and enabling its growth. As a destination venue the Chip is substantial enough to have discernable impact. Maybe I’m crazy but cooperating for the common good makes so much more sense than litigating to obstruct progress.

As the area prepared for the 75th anniversary rally last year, Sturgis’s own Chief of Police, Jim Bush, recognized the city’s limitations. After working with the SD DOT and Highway Patrol to manage the expected traffic snarls Bush was quoted by the Rapid City Journal saying, “We have a load structure in this community that can’t move through 800,000 to 1 million people. Directing traffic is not going to solve that. In big cities, they have eight lanes. We have two lanes. There’s only so much we can do.”
Meade County commissioners also understand the physical limits of existing infrastructure and they have approved the new road’s construction. We’re told they have most of the funding, but not all of it. What they do have right now is the political will to get it done and believe me, that’s a far more difficult hurdle to clear, one that’s been missing from the equation until now. So if this road is going to be built, it has to happen now, before the current county administration changes.
So here’s the deal: keep your eyes peeled for a crowd-funding opportunity and put your money where it matters, toward a way around the madness. Vote with your wallet! There may be tangible recognitions for those who participate but you know the real reward: an alternative to frustrating gridlock in Sturgis and access to more riding in the Black Hills; made possible by bikers, for bikers.

Honestly, isn’t that why we go there?

75th Anniversary Bike Week Logo Released




Yes, the 74th annual Daytona beach Bike Week is happening as we speak, but that hasn’t stopped Daytona beach city officials and the chamber of commerce from looking forward to next year. That’s because 2016 is the 75th anniversary of Bike Week in Daytona and the frenzy is already on!

The Daytona Chamber released the 75th anniversary logo at a press conference yesterday and made it clear that solid partnerships were in place for an event to remember. From Daytona International Speedway, to the Volusia County Sheriff’s department to sponsors such ad Budweiser and Harley-Davidson – the local community and the broader motorcycle industry are determined to work together to make riders welcome.
A big thumbs up to the Daytona Beach Chamber of Commerce!


Marilyn Stemp
Iron Trader News

Sturgis Rider Daily
Logistics & Publicity: Evel Knievel Collection


Media Release

March 9, 2015

Contact: Meghan Hughes

Marketing Director



75th Anniversary Bike Week Logo Released

Daytona Beach, FL – The Bike Week Festival Task Force is pleased to announce the winning 2016 logo in the annual Bike Week logo contest.  The 75th Anniversary is a very special year and as such the logo is an important part of the sales, marketing and promotion for the event.  The winner of the 75th Anniversary design is from Mid Florida Sportswear one of the Bike Week Festival Task Force local licensee’s.  The designer responsible for the winning logo there is Joe Erker whose creative design captures the historical perspective of the event while delivering sharp new elements reflecting the modern look of the future.  The design includes a little Florida style too with palm tree’s built into the center of the design.

Budweiser®, presenting sponsor of the Bike Week Logo is excited about the 75th Anniversary.  “It’s never easy to pick just one design from so many great entries, but this one really stood out for its uniqueness and reflection of the area,” Chris Bowler said.  “We think it will work in a number of different formats from t-shirts to pins as well as be a strong reflection of the area within the marketing materials we utilize it on,” Bowler continued.

Bike Week Task Force Co-Chair Bob Coleman said “The 75th logo goes everywhere and will become one of those logos with a long standing shelf life because of the significance of the anniversary year.  We anticipate strong sales related to the logo and have already started reaching out to new merchandisers for uses.  We also have returning sponsors who want to get a jump on the logo with the significance of it being so strong”, Coleman said.

           The 75th Anniversary of Bike Week takes place from March 4-13, 2016. Additional information on Bike Week in Daytona Beach can be found on the Official Daytona Bike Week Website at officialbikeweek.com featuring the largest online resource for attendees.

For information on any aspect of Bike Week 2015, contact the Daytona Regional Chamber of Commerce at 386.255.0981.

126 East Orange Avenue • Daytona Beach, Florida 32114

Phone 386.255.0981

Fax 386.258.5104


Biker City USA?

The first-ever biker city in the world? It could happen if recent rumor becomes reality: the Sturgis Buffalo Chip might soon be known as the City of Buffalo Chip, South Dakota.

biker city slider

The posted agenda for the February 12 Meade County Commissioners meeting lists “Municipal Incorporation of Buffalo Chip” as one of the items to be considered, meaning this isn’t just a pipe dream. On the cusp of the Sturgis Rally’s 75th anniversary, the thought of bringing the rally back to its authentic grassroots is undoubtedly appealing. Longtime Sturgis Rally riders who have felt the sting of “special pricing just for bikers” know it wasn’t always this way – and it doesn’t have to be.

As of this writing, there’s no comment yet from the Buffalo Chip, so stay tuned. Meanwhile, here’s something we do know: It was the Buffalo Chip that decades ago first proffered the tag line: By Bikers For Bikers. That concept just might be taking on a whole new meaning.

The "Mayor of Fun" Bean're at the Buffalo Chip
The “Mayor of Fun” Bean’re at the Buffalo Chip