LOS ANGELES, September 3, 2025 — EAGLERIDER, the world’s leading powersports experience company, just dropped the ultimate ride announcement: the Route 66 Centennial Tour.
When Route 66 hits its 100th birthday in 2026, only 66 riders worldwide will earn their spot on this legendary 16-day journey from Chicago to the Santa Monica Pier.
When Route 66 hits its 100th birthday in 2026, only 66 riders worldwide will earn their spot on this legendary 16-day journey from Chicago to the Santa Monica Pier.
This isn’t just another tour—it’s history in motion for riders. Route 66 turns 100, and exactly 66 riders get to mark this milestone by cruising proud down America’s Mother Road departing June 23rd 2026.
“66 riders celebrating Route 66’s 100th anniversary as America marks 250 years—you can’t script this,” said Sebastian Schoepe, CEO of EAGLERIDER. “This ride defines what it means to be a true rider: two great American milestones, one legendary road and endless adventure. When the numbers align like this, you don’t question it—you twist the throttle.”
We’re talking 2,210 miles of pure freedom across 8 states, hitting every legendary stop that made this highway the stuff of rider dreams for a full century:
- Cadillac Ranch where art meets asphalt
- The neon-lit Blue Swallow Motel
- Oatman‘s Wild West ghost town;
- and the ultimate victory lap to Santa Monica Pier.
But there is more: Tulsa Takeover: AAA Route 66 Road Fest!
Mid-ride, the crew rolls into Tulsa, Oklahoma (June 27–29, 2026) right when the city throws down for the AAA Route 66 Road Fest. Classic cars, live music, Route 66 memorabilia, and serious celebration vibes fill Expo Square’s SageNet Center. Attending the festival is optional, giving riders the choice to join the festivities if they wish or explore Tulsa on their own terms.
And to take home a lifelong memory, every rider gets a custom Centennial Tour Riding Jacket limited to these 66 riders only— an instant collector’s item that money can’t buy anywhere else.
The guided Route 66 Centennial Tour runs June 23 – July 8, 2026, delivering the full hallmark EAGLERIDER experience: premium accommodations, professional multilingual guides, support vehicle assistance, daily breakfast and fuel on riding days, luggage transport, and a celebratory farewell party. Riders can choose from legendary American Harley-Davidson Touring models or select a BMW R1250, while more adventurous spirits may opt for the Yamaha Ténéré 700.
Pricing starts at $7,047 per rider on a dual-occupancy motorcycle.
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